Digiwonder?

Check out this story on eyetracking software from the Annenberg Center for Communications at USC.

Read the article to the end and you get to this juicy tidbit (tee hee)!

Although both men and women look at the image of George Brett when directed to find out information about his sport and position, men tend to focus on private anatomy as well as the face. For the women, the face is the only place they viewed.

Coyne adds that this difference doesn’t just occur with images of people. Men tend to fixate more on areas of private anatomy on animals as well, as evidenced when users were directed to browse the American Kennel Club site.